30 Nov -0001
Rockville, Md. The global sparkling wine market is set to exceed US$ 43 Bn by 2022, growing at a 2.5% CAGR, according to Fact.MR. Rising incomes and a broad move away from binge drinking toward lower-alcohol options are working in the category's favour, and its appeal spans millennials, older consumers and every group in between.
Brut styles lead by sweetness, modern trade dominates distribution, and Europe is the largest region. Latin America and e-commerce are the fastest-growing pockets, while producers experiment with bag-in-box and can formats to broaden usability and appeal.
Brut accounts for about a third of revenue, with the Europe brut segment worth more than US$ 5 Bn by 2022. Extra-brut ranks second at just over a fifth of revenue and grows fastest in Latin America, while demi-sec holds just under 18% and posts a 3.7% CAGR in Latin America. On distribution, modern trade is the most important channel, cemented by Europe's well-developed trade infrastructure, e-commerce is the fastest-emerging route with above-3% growth in Latin America and Asia Pacific excluding Japan, convenience stores exceed US$ 4 Bn by 2022, and North America's grocery segment nears US$ 1.5 Bn.
The market runs on changing drinking habits. As consumers grow wary of heavy alcohol consumption and lean toward lighter options, sparkling wine benefits across demographics, and fresh packaging formats add convenience and shelf appeal through the forecast period.
The field brings together large global wine producers.
For producers, growth favours brut and extra-brut styles and a stronger e-commerce presence. Investors get a large market with steady, lifestyle-led demand. Procurement and retail teams can plan around modern trade leading distribution, brut carrying volume, and Europe holding the largest share while Latin America grows fastest through 2022.
Fact.MR's study covers the global sparkling wine market for the 2017 to 2022 forecast period, with segmentation by sweetness level, sales channel and region. It sizes each segment, maps the competitive field, and weighs the consumer forces shaping demand. Further detail is available in the sparkling wine market report.
Fact.MR is a market research and consulting agency with deep expertise in emerging market intelligence. The firm is known for its syndicated research, custom research and consulting solutions, helping clients make decisions on demand, competition, investment, procurement and future growth.
Sparkling Wines Market
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Fact.MR is a market research and consulting agency with deep expertise in emerging market intelligence. We are known for our syndicated research, custom research, and consulting solutions.