Nov 13, 2018
Remote Camera Sales Grew by 18,000 Units in 2018, Finds Fact.MR Study
by Team Fact.MR
Remote camera sales grew by 18,000 units in 2018, representing another successful year for manufacturer. Gains were led by wireless segment, with upgrades creating significant momentum in the market. The outlook on future remote camera sales remains positive, with cellular wireless trail cameras spearheading growth, according to Fact.MR’s report on the subject.
The information presented here is part of a Fact.MR study. A sample of the study is available upon request.
Highlighting the key trends in the remote camera market, the Fact.MR report opines that faster trigger speed innovation is a key focus area for manufacturers. Currently, remote cameras with trigger speed in the range of 0.25 to 0.75 seconds are popular among end-users, however, as innovation gains ground and advanced products are launched in the market, trigger speeds of 0.25 seconds or lesser are likely to become commonplace.
Remote camera sales have been triggered by their use in wildlife management. Extensive and regular maintenance of wildlife involves use of efficient monitoring technology, and remote cameras have been used extensively in this field. Remote camera sales will also be complemented by growing demand from farm owners.
Wildlife Monitoring a Traditional Application, Opportunities Emerging in Residential Surveillance
According to Fact.MR, wildlife and farm monitoring have remained traditional end-users of remote cameras; however, opportunities are emerging in the residential surveillance. Remote cameras offer a bevy of surveillance options over traditional cameras, however, high average unit cost has stymied widespread adoption. “Remote camera manufacturers have been eyeing the residential opportunity for some time now, however, breaking into this segment needs cost-effective offerings. Reduction in average unit cost can create opportunities in the future,” opines the Fact.MR report.
Remote camera sales have traditionally remained concentrated in the US and Europe. However, growing emphasis and investments in wildlife management in emerging opportunities is creating new opportunities. “Of late, governments and private contracts in Asia Pacific have started investing in high-tech products. Trail cameras have gained from this newfound emphasis on wildlife conservation. Although sales aren’t as healthy as in developed markets, it opens up new opportunities for manufacturers,” says the Fact.MR report.
GG Telecom (SPYPOINT) and Wildgame Innovations are the two prominent players in the remote camera market. North America remains an important players for both these companies, with over 40% revenues coming from the region. The US dominates North American sales, however, Canada has remained an attractive market for manufacturers.
The report highlights the key trends shaping innovation and demand for remote cameras globally. Growing focus on functionality and social sharing is fueling demand for Wi-Fi and Bluetooth enabled remote cameras. “Innovation is the key for success in the remote camera market. As is the case in the consumer electronics industry, manufacturers are continuously launching upgraded and advanced models to leverage the available opportunities,” opines the report.
The market intelligence study on remote cameras profiles the business and product strategies of key players. In addition to Wildgame Innovations and GG Telecom, the report tracks sales and strategies of other key players including Boly Inc., Vista Outdoor Inc., Covert Scouting Cameras, Reconyx, and Cuddeback. Superfast 4G data integration and foraying into emerging markets remains a key strategy for these players.