- Press Release -

Rockville, Md. The global women's bicycle market is set to exceed US$ 12.5 Bn by 2022 on moderate growth, according to Fact.MR, as cycling's association with healthy living draws more women to ride. Hectic, sedentary routines and limited outdoor time are pushing convenient, low-effort exercise, and women's entry into sport adds a further pull.

Hybrid bicycles lead the product mix, conventional bikes dominate by technology, and the mid-price tier carries most demand. Asia Pacific excluding Japan is the largest region.

Products, Technology and Channels

Hybrid bicycles are the top-selling product, making up more than 40% of women's bikes sold in 2017, with road bikes steady and sport bicycles losing ground to stationary exercise bikes. Conventional bikes hold more than 80% of the market, though electric bicycles gain momentum toward 2022. Most buyers choose mid-priced bikes, in part to limit repair costs from infrequent use. On distribution, independent outlets reach nearly US$ 3.5 Bn by 2022, with direct-to-customer brand stores also prominent.

Asia Pacific excluding Japan is the largest region on resource availability and rules curbing emission vehicles for short trips, while Europe reaches US$ 2.6 Bn by 2022, followed by North America.

Healthy Living Drives Demand

The market runs on wellness. As women adopt cycling for fitness and everyday mobility, demand holds up, though the convenience of other short-distance options and the popularity of gym bikes temper faster growth.

Suppliers and Their Playbook

The field brings together global and regional cycle makers.

• Samchuly Bicycle Co., Ltd., Merida Industry Co. Ltd., Dorel Industries Inc., Tube Investments of India Limited, Giant Manufacturing Co., Ltd., Atlas Cycles (Haryana) Limited, Tandem Group plc, Trek Bicycle Corporation, and Accell Group N.V. are among the key players in the report.

Reading the Market for Decisions

For makers, growth favours hybrid and mid-priced bikes with an electric upside. Investors get a market with steady, health-led demand. Procurement and retail teams can plan around hybrid bikes carrying volume, independent outlets leading distribution, and Asia Pacific offering the largest opportunity through 2022.

About the Report

Fact.MR's study covers the global women's bicycle market for the 2017 to 2022 forecast period, with segmentation by product, technology, price range, distribution channel and region. It sizes each segment, maps the competitive field, and weighs the demand forces shaping the market. Further detail is available in the women's bicycle market report.

About Fact.MR

Fact.MR is a market research and consulting agency with deep expertise in emerging market intelligence. The firm is known for its syndicated research, custom research and consulting solutions, helping clients make decisions on demand, competition, investment, procurement and future growth.